Jul 29, 2010
Marketing is the act of trying to figure out what motivates people – and it’s embedded in our DNA. Rather than being an afterthought, it should be a driving factor behind our companies, our visions, and our products. If we aren’t mapping our products to how people work and think, we won’t achieve anything.
5 Simple Lessons About Marketing, Strategy & Life : Managing :: American Express OPEN Forum (via thommyc) (via david-noel)
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